SOLUTION
Horizon surveyed a wide variety of stores to record the equipment variants in terms of mechanics and available sizes. Based on our findings we designed a modular system which could dress both small and large spaces. A series of brackets were also developed to help our installers attach the displays to the equipment found in store. All graphics were magnetic for easy updates, with dummys secured to removeable tiles which could be removed and updated by sliding a concealed switch. Each dummy was accompanied by take to counter cards, which served as additional information, possible take home or could be exchanged for boxed stock at counter.